![]() The upgrade gives you two LUTs and helps you maximize your camera’s capabilities. ![]() Canon’s LOG recording is a huge help for shooting cinematic footage that allows greater dynamic and color ranges in your edits. However, I do highly recommend the upgrade. Either way, it’ll cost you another $99, so be sure to keep that in mind when crunching your budget numbers. ![]() You can either buy the camera with the upgrade, or you can send your camera in to have Canon to install it for you. When considering investing in the Mark IV, it’s important to note that if you’d like to record LOG video footage, it requires an upgrade. Here’s a more in-depth write-up on why I upgraded from the 7D to the 5D Mark IV - and what you should consider. There’s a lot to consider, but if you’re a fan of Canon’s DSLR line, it’s currently one of the best. But just because it was right for me doesn’t mean it’s right for you. So, it came down to brand familiarity and loyalty to upgrade to the Canon 5D Mark IV. It was an absolutely reliable workhorse from the very first moment I turned it on. It was the camera I learned on - the camera I took into shoots big and small. Let’s look at what to consider when renting or buying the Canon 5D Mark IV, and how to get the most out of your camera investment.įor me, I upgraded from a Canon 7D, which I had used for the better part of a decade. Once you fully maximize it, it can run with the best of them and be a great tool for all your film and video needs. Built for photographers and videographers alike, the Canon 5D has stayed at the forefront of modern technology for both, and the Canon 5D Mark IV is no exception.Įven while other cameras have risen to challenge the 5D, the Mark IV is still a powerful video option. Its reputation rests on years of quality and strong digital performance. The Canon 5D has historically been one of the most successful DSLRs. Are you a photographer or videographer in the market for a Canon 5D Mark IV? Here’s everything you need to know in order to maximize your investment.
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